From fishnet stockings to activewear? How one woman in Oahu keeps the ocean clean by offering sustainable clothing
HONOLULU (KHON2) – Hannah Tomita enjoys living a minimalist lifestyle. Her hobbies are yoga, surfing and sustainability.
So when she had the opportunity to incorporate all three into an active wear product, she never looked back.
“I didn’t like having to wear multiple outfits in one day so I thought there has to be a better way and why not develop an activewear line or an activewear product that can be worn in the studio and on the beach”, said Tomita.
The idea came to her Active Kairaso it’s easy to walk straight into the sea from the yoga studio.
One thing that she struggled with, however, was the sustainability issue. A passion for Tomita is the sea water and its cleanliness.
“When I worked in the fashion industry, I realized how wasteful the fashion industry was, and even if you came from Hawaii you just walked down the beach and saw fishing nets in the sand,” said Tomita.
Tomita said it was difficult to find a company that uses products that help clean up ocean pollution, but she eventually found one.
âWe found a fabric manufacturer in Italy that worked with a non-profit organization called Healthy Seas and they have volunteers who dive into the sea and snap the fishnet stockings which are then made into ECONYL and that’s what we put in our products use, âsaid Tomita.
Tomita first launched their products on Kickstarter in 2018 and then made the big reveal in 2019.
While running her business, she also gives something back to her former high school Central Pacific Institute by sharing her story and attributing part of her success to her alma mater.
“I think our goal is to inspire people to go outside and have a product that people can choose and that is sustainable,” said Tomita.
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Click here to see their sustainable activewear products.